App funnel audit
Five working days reconstructing how a shopping app counts browse, bag, checkout, and paid order — including guest paths, vouchers, and store pickup.
Engagements
Engagements for shopping-app numbers
Each engagement is a finite piece of work with the people who name SKUs, run campaigns, and read Monday numbers. None of them is a subscription to a screen.
Choose the shape of work that matches the question on the merchandising desk. The flagship is a five-day app funnel audit. Workshops and short studies sit beside it when the catalog, checkout, or a campaign window is the only thing that needs attention.
Event naming workshop
A half-day table session where merchandising, product, and the person who ships parcels agree what a view, a bag, and a paid order mean in this catalog.
Seasonal merchandising readout
A campaign-window review that separates voucher traffic, list-price orders, and pickup appointments so the next sale is planned on cleaner lines.
Checkout friction study
A focused pass from bag to paid order: address, pickup, FPX, card, and the thank-you screen that sometimes lies.
Catalog search review
How search, filters, and the product grid count impressions versus true product opens in a Malaysian mixed catalog.